![Preview: LG OLED77G54LW.AEK 77" 4K OLED Smart TV](http://d2o7dtsnwzl7g9.cloudfront.net/gcraggs/media/image/18/b3/69/LG-OLED77G54LW-AEK_2.jpg "Preview: LG OLED77G54LW.AEK 77" 4K OLED Smart TV")
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Prices incl. VAT excluding shipping costs
Delivery in 2-3 Days
To check stock availability:
- 5 Year Warranty (upon registration)
- Exclusive α11 AI Processor To Upscale Video & Audio
- One Wall Design For Flush Wall Fit
- Self-Lit Pixels Provide Infinite Contrast
LG are offering £500 Cashback on this television.
You can upgrade to the latest tech all while making big savings!
Click here for more information.
*1
What you need to do
This offer runs from the 4th February 2026 until the 17th March 2026, so make sure not to miss out!
Once you've bought a valid product making a claim is super simple.
Please click here to make a claim.
Check out our promotional page to see all of LG's tv's with this cashback offer!
- Product ID: LG-OLED77G54LW.AEK
- Height: 982 mm
- Width: 1712 mm
- Depth: 25 mm
Premier TV Installation £70.00 More Info
TV Installation £45.00 More Info
TV Wall Installation £99.00 More Info
TV Disposal £20.00 More Info
Overview
LG's OLED77G54LW.AEK smart television is designed to transform your home entertainment experience with its stunning visuals and advanced technology. Ideal for both film enthusiasts and gamers, this TV offers vibrant colours, deep contrasts, and a slim fit design that complements any modern interior. With its user friendly interface, the OLED77G54LW.AEK is a sensible choice.
Exceptional Visual and Audio Performance
At the heart of this TV is the powerful α11 AI processor (exclusive to LG's OLED range) which delivers unmatched picture and sound quality. The self lit pixels provide perfect black levels and infinite contrast, enhancing the depth and realism of every scene. The AI Picture and Sound Pro features ensure an immersive entertainment experience, while the Brightness Booster Ultimate optimises images for stunning clarity in any environment.
Advanced Connectivity and Smart Features
The OLED77G54LW.AEK is equipped with comprehensive connectivity options, including four HDMI ports that support 4K 120Hz, eARC, VRR, ALLM, QMS, and QFT, as well as three USB ports, Bluetooth, and WiFi. As a Smart television, it offers seamless access to popular streaming platforms and a user friendly interface powered by webOS, making navigation effortless.
Design and Installation
This TV features a One Wall Design with an ultra slim profile, built in flush fit wall mount, and narrow bezels, allowing it to integrate seamlessly into any living space. It is VESA mount compatible with a size of 400 x 400, providing flexible installation options to suit your preferences.
Enhanced Viewing Experience
With a massive 77 inch screen, 4K Ultra HD resolution, and a 16:09 aspect ratio, the OLED77G54LW.AEK delivers breathtaking visuals. The standard refresh rate of 120Hz, with VRR support up to 165Hz, ensures smooth motion for fast paced action scenes and gaming. The TV also includes a digital tuner and electronic program guide for convenient access to your favourite channels.
Warranty
LG's OLED77G54LW.AEK comes with a 5 year warranty, providing peace of mind and assurance of quality.
| Screen Size (inches): | 77 |
| TV Features: | 4K, Bluetooth, HDR, OLED, Smart TV, USB Playback, USB Record |
| 4K: | Yes |
| Screen Resolution: | 4K UHD (2160p) |
| Smart TV: | Yes |
| Colour: | Black |
Delivery times and schedules may vary - for full details please see the delivery section of our website.
If an item is out of stock for a long period of time we will inform you of an expected delivery date by email. If this is not acceptable we will inform you of an alternative item or you may cancel the order.
Please examine goods upon receipt.
We prefer to unpack products for you to inspect on delivery. If your preference is for them to be left packaged we cannot accept responsibility for damage unless it is reported to us within 48 hours of delivery.
If we have installed a product ensure you are happy before signing the delivery note. Reports of damage to the product or fixtures/fittings will not be entertained after we have left your premises.
We have 3 ways to ensure your choice of appliance seamlessly makes its way from our business into your hands.
1. Click & Collect
Whether you've ordered online, given us a call, or popped into one of our stores and had a browse, one of our expert team members will make ensure you get your purchase in tip top condition.
Please do note that we will hold your item for up to 30 days after which we will refund the cost if it has not been collected.
We have branches in Ripon and Boroughbridge.
Ripon
Boroughbridge
2. Expert Delivery & Installation
In-House Deliveries
We can also send out our own expert team to deliver and install your appliances.
It costs £20 for a delivery including large goods (such as Washing Machines, Fridge Freezers, Cookers), and £10 for a delivery of smaller goods (such as smaller TVs, Microwaves, Air Fryers, etc). If you choose for us to install your purchase, then we will deliver for free!
This includes unboxing your appliance and leaving it in a room of your choice.
Larger value orders let us go further afield, here's a map to show where we deliver.
Gas Installations
We can arrange for a Gas Safe registered installer to connect your appliance, normally on the same day as delivery.
Installation also includes disconnection of an old appliance (if necessary).
Installation for gas products is only available on certain days (dependent on location). Once you have placed your order we may need to contact you to change the installation date.
If you ask us to arrange disposal of your old appliance this is done on the same day as installation.
The operating area for the 3rd party Gas Safe registered installers we use is smaller than our normal delivery areas. This is shown below.
3. Nationwide Shipping
We also ship anywhere in the UK via trusted couriers!
Air fryers, microwaves, vacuum bags, you name it!
The only products we can't yet ship are large appliances such as washing machines, cookers, etc.
For most of the UK, our charge is £10.
Our couriers charge extra to ship to certain areas, such as Northern Ireland. Shipping to these locations starts at £20. This handy map shows which areas cost us a little extra to ship to.
